Start
But one thing kept getting kicked up by usability tests: People booted up the computer and just sat there, unsure what to do next.That’s when we decided to label the System button «Start».
It says, «You dummy. Click here.» And it sent our usability numbers through the roof, because all of a sudden, people knew what to click when they wanted to do something.
So why is «Shut down» on the Start menu?
When we asked people to shut down their computers, they clicked the Start button.
История кнопки Start в виндоз.